The Journey

The “torch–like” journey of The Ball is the most important element of the initiative and is the narrative spine that supports the activities that surround it.

Your organisation can be embedded in the 2014 narrative of The Ball and play a major role in shaping that narrative. The Ball can add value to your cause in a way that simultaneously enhances your brand identity and extends your community reach.

Central to the journey in 2014 is a series of events whose purpose is to benefit the organisations that are involved with The Ball and leave a legacy for them once it has moved on.

The Route

Dec 2013: The Ball 2014 is unveiled and is delivered to London.
Thursday, January 9th 2014: The Ball kicks off in Battersea Park, London.

The Ball's route in 2014

Europe

  • England: Jan 9 – Jan 13
  • Scotland: Jan 14 – Jan 16
  • England: Jan 17 – Jan 19
  • Belgium: Jan 19 – Jan 20
  • Holland: Jan 20 – Jan 21
  • Germany: Jan 21 – Jan 26
  • Switzerland: Jan 26 – Jan 27
  • Italy: Jan 27 – Jan 28
  • France: Jan 28 – Jan 29
  • Spain: Jan 29 – Feb 2
  • Portugal: Feb 2 – Feb 5

North America

  • USA: Feb 5 – Mar 4
  • Mexico: Mar 4 – Mar 14

Central America

  • Guatemala: Mar 14 – Mar 22
  • Honduras: Mar 22 – Mar 29
  • El Salvador: Mar 29 – Apr 4
  • Nicaragua: Apr 4 – Apr 6
  • Costa Rica: Apr 6 – Apr 14
  • Panama: Apr 14 – Apr 18

South America

  • Colombia: Apr 18 – Apr 27
  • Ecuador: Apr 27 – May 3
  • Peru: May 3 – May 11
  • Bolivia: May 11 – May 16
  • Chile: May 16 – May 23
  • Argentina: May 23 – June 1
  • Uruguay: June 1 – June 6

Brazil: June 6: Journey’s End and start of the FIFA World Cup
June 6 – World Cup Final: The Ball tours Brazil